Google Ads Specialist
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Job Responsibilities
- Set up Google Ads campaigns, including campaign structure, ad groups, keywords, targeting, bid management, and tracking. Continuously monitor campaign performance, make data-driven adjustments, and optimize for maximum ROI.
- Monitor campaign performance metrics, such as click-through rates (CTR), conversion rates, cost per acquisition (CPA), return on ad spend (ROAS), and overall campaign effectiveness.
Job Requirements
- Minimum of 2-3 years of experience in managing google Ads, with a focus on paid advertising and promotion.
- In-depth knowledge of Google Ads platform, including campaign setup, keyword research, ad creation, bid management, and optimization techniques.